Amber is a Dutch/British exited founder and entrepreneur. Founded one of the largest global health apps, bootstrapped until its acquisition by Philips NV. Powered by ML and deep analytics, it became the world’s leading pregnancy app with over 150 million users globally. Amber is now spearheading 28X, a free, privacy-safe app transforming women’s health. It uses on-device AI to deliver inclusive education and personalised health insights, especially for the underserved, reinventing digital infrastructure for a fairer, safer environment. She is also an experienced public speaker on women’s health, AI & ethics.

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