Talented Brummie hairstylist Beverley Perrott was crowned the winner at this month’s Regional Finals of Wella TrendVision, beating hundreds of other hopefuls. The win sees Beverley progress to the National finals, representing the West Midlands at The Roundhouse, Camden in October.

For the regional final, the competition was tough, but Beverly presented her model to the experienced judges, who commended her for her creativity and crowned her winner of the regional heat. Her team included Make Up Artist Diana Stoencheva and Model Monika Jauneikaite, who wore an outfit from Finland couture designer, Maria Jokela.

Commenting on her success, Beverley said:

“After having tried for years to finalise in this competition I have finally pulled it off and it feels fantastic! There were so many incredible looks exhibited at the Regionals, so I was definitely nervous, but alongside the rest of the team I knew that we had put together a look that was a strong contender. It means so much to me not only to have won but to be recognised by such a huge organisation. I feel truly honoured to be representing myself, my salon, and my city at the National event.”

The final will be all glitz and glamour, presented by a national celebrity and including performances by some of the hottest acts. Last year, it compered by Claudia Winkleman, with performances from Paloma Faith, All Saints, and Sonique. Most importantly, of course, the evening will also be showcasing the top hairdressing talent in the UK to find the stylist that is ahead of the rest.

Beverley is based at Hair@1618 in Great Western Arcade and has worked in Birmingham City Centre for over 10 years. Her extensive career has allowed her to build up a strong, loyal clientele and has seen her most recently collaborate with scores of photographers, models and make-up artists. She has been widely recognised in the hairdressing world, styling models for the top fashion and hair magazines, as well as websites around the world. She specialises in many parts of hairdressing but her passion lies in colouring hair. She has been trained by Vidal Sassoon, Wella, and GHD to name a few, and has enjoyed a series of salon and academy based roles in Education, Styling and Managerial roles.

“I’ve really enjoyed collaborating with the creative talent at Birmingham City University Parkside Campus, especially on the end of year look book for the final year Fashion MA Graduates,” Beverley said.

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